Off the Shelf

Fundraising for Dummies

March 13, 2001
John Mutz, Katherine Murray (Foster City, California: IDG Books Worldwide, Inc., 2000)

Some potential readers of this book are those considering fundraising as a profession, development staff in a one-person shop, volunteers, and others who need a broad, basic overview of fundraising techniques in a practical, straightforward way....

What's Love Got to Do With It? A Critical Look at American Charity

February 27, 2001
David Wagner (New York, New York: New Press, 2000)

In his debunking of charitable giving in America, Wagner traces the origins of the charitable mystique from an historical and sociological perspective, describing offenses committed by armies of religious missionaries and philanthropists and criticizing American philanthropy as doing little to eradicate poverty or social injustices and serving to uphold the current climate of social inequality....

E-Advocacy for Nonprofits: The Law of Lobbying and Election-Related Activity on the Net

February 13, 2001
Elizabeth Kinglsey, Gail Harmon, John Pomenranz, Kay Guinane (Washington, District of Columbia: Alliance for Justice, 2000)

Though not intended as a comprehensive discussion of the basic laws governing nonprofit advocacy, E-Advocacy for Nonprofits represents the most current research and thinking on how nonprofits can use the Internet for lobbying and electoral advocacy while staying within the law....

Team-Based Fundraising Step by Step: A Practical Guide to Improving Results Through Teamwork

January 30, 2001
Cheryl Clarke, Mal Warwick, Mim Carlson (San Francisco, California: Jossey-Bass, 2000)

Carlson, a well-known trainer and consultant in nonprofit organizational development, has put together a detailed outline for the process of assembling an effective fundraising team, the first step in which may be the hardest to take —— recognizing that your current fundraising methods aren't working and that it's time for a new strategy....

The Rules of the Road: A Guide to the Law of Charities in the U.S.

January 16, 2001
Betsy Buchalter Adler, Mal Warwick (editors) (Washington, District of Columbia: Council on Foundation, 1999)

The Rules of the Road look at the definition of a charity; the economic benefits of charitable status, including tax benefits for a charity and its donors; categories of public charities; laws concerning private foundations; restrictions on advocacy and lobbying; American philanthropy and foreign charitable activity; allowable commercial activities of charities; the election and duties of directors; and accountability at the state and federal levels....

The Five Strategies for Fundraising Success

January 2, 2001
Mal Warwick, Nick Allen (San Francisco, California: Jossey-Bass Inc., 2000)

In The Five Strategies for Fundraising Success, direct-mail marketing maven Mal Warwick presents five fundraising strategies — Growth, Involvement, Visibility, Efficiency, and Stability (or G.I.V.E.S) — and discusses how each can accomplish a different goal beyond the raising of money....